April 21, 2023
1 min read

Software doesn’t matter.

We believe software should stay out of the way and let you focus on what matters – which isn’t software.

In that spirit, we follow these 3 design principles for everything we build:

mymind principle #1

Design that pleases the mind serves it. If we strive to make it beautiful, we automatically make it useful.

mymind principle #2

The less you think about mymind, the better. We believe in clutter-free experiences without dropdowns, filters and the usual demanding UI you’ll find in other apps.

mymind principle #3

We’re not concerned with churning out more features and functionality. Your mind just works. It doesn’t really matter how. It does the work for you, not the other way around.


We could easily add more features and options to keep up with other tools. And that might make some people happy in the short term. But a few years down the line, it would only leave us with a bloated, unusable tool far from our original vision.

Which is why we filter every decision we make for mymind through these design principles, every day. To create a tool that fulfills its purpose.

Nothing more, nothing less.


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Save what matters to you and keep moving forward. As simple and beautiful as that.

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